Designing a Model of Investment Development Iran`s Sports Industry Based on the Sustainability of Innovative and Knowledge-Based Businesses
Poster Presentation
Paper ID : 1810-SSRC
Authors
خیر
Abstract
Background: In the face of rapid development of the sports industry and its placement
among the top 10 industries in the world and following that development of economic
potential through production, entrepreneurship and marketing through sports and sports
products, this exciting and booming industry have been capacity for the presence of
investors and economic enterprises.
Purpose: This study aimed to present a model of investment development in Iranian sport
and its impact sustainability of innovative and knowledge-based businesses.
Method: The research method was done in a mixed way using the systematic design of the
Grounded theory. In-depth and open-ended interviews were used for data collection. The
statistical population of the research included people with management experience in
different levels of sport in the country, economists even familiar with sports issues, sport
management professors of universities, experts and activists in the field of knowledge-based
economics and about 15 interviews had conducted with purposive theoretical techniques
and snowball approach.
Results: Open, axial, and selective coding was used to analyze the data. 243 conceptual
propositions with 19 categories and 97 concepts within the 8-dimensional was collected in
paradigm model. Results of the qualitative section, clarity investor profit and financial and tax
incentives as causal conditions; Market diversity and the spread of sports were identified as
background conditions, and marketing and economic stability were identified as strategies of
investment in innovative and knowledge-based businesses.
Conclusion: In a situation where the sports industry has become a big business at the
national and international level, providing the basis for the emergence of a knowledge-based
economy in order to stabilize the market and encourage investors, as well as redesigning the
economic and financial structure, this process for early returns investment in knowledge-
based and innovative companies It is essential.
among the top 10 industries in the world and following that development of economic
potential through production, entrepreneurship and marketing through sports and sports
products, this exciting and booming industry have been capacity for the presence of
investors and economic enterprises.
Purpose: This study aimed to present a model of investment development in Iranian sport
and its impact sustainability of innovative and knowledge-based businesses.
Method: The research method was done in a mixed way using the systematic design of the
Grounded theory. In-depth and open-ended interviews were used for data collection. The
statistical population of the research included people with management experience in
different levels of sport in the country, economists even familiar with sports issues, sport
management professors of universities, experts and activists in the field of knowledge-based
economics and about 15 interviews had conducted with purposive theoretical techniques
and snowball approach.
Results: Open, axial, and selective coding was used to analyze the data. 243 conceptual
propositions with 19 categories and 97 concepts within the 8-dimensional was collected in
paradigm model. Results of the qualitative section, clarity investor profit and financial and tax
incentives as causal conditions; Market diversity and the spread of sports were identified as
background conditions, and marketing and economic stability were identified as strategies of
investment in innovative and knowledge-based businesses.
Conclusion: In a situation where the sports industry has become a big business at the
national and international level, providing the basis for the emergence of a knowledge-based
economy in order to stabilize the market and encourage investors, as well as redesigning the
economic and financial structure, this process for early returns investment in knowledge-
based and innovative companies It is essential.
Keywords