| Keywords = brand loyalty- brand awareness-color-advertising-logo- stadiums | ||
| Number of Proceedings: 1 | ||
| 1 | The effect of color and logo in the environmental advertising of football stadiums on brand loyalty with the mediation of brand awareness; Snowa brand case study | |
| siavash farahmand* , Ali Afrouzeh, mohammadreza boroumand | ||
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